About This Site
| Multi-channel Access | ||||||
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Ireland Blyth Limited website is accessible not only via your traditional PC Internet browser,
but also via 3 other devices;
Cellular Phone; the website is accessible with any internet-enabled cellular phone.
PDAs with Pocket PC; the website can be accessed by all Internet-enabled handheld
devices running the PocketPC system.
Palm.net; the website is accessible by all Internet-enabled Palm PDAs.
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| Graphic architecture versus information architecture | ||||||
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Web site architecture has become a critical component of most businesses,
yet where do you find the models and real-world examples for building
great site infrastructure? When the idea of redesigning Ireland Blyth Limited website emerged the decision was clear that information architecture design principles should prevail upon graphic architecture since information is what most of the visitors coming to IBL's site look for. Hence putting graphic obstacles in front of them would surely not be helpful at all. | ||||||
| Interactive and Dynamic | ||||||
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The site has been designed to be a dynamic one. The word dynamic usually don't have the same
meaning for the user and the designer of a website. In the point of view of the user
the dynamic of the site lies in the fact that new information is always available
everytime he or she visits the website. On Ireland Blyth Limited website news, events, product updates, contact information, career openings data, images ( yes even images thanks to the GD library from PHP - just imagine the reduction in administration cost for image editing ) are generated dynamically from back-end databases. A website is a journey not a destination that is why it must be constantly kept updated. | ||||||
| Usability | ||||||
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Ever given up on a site because it's too difficult to get around? It's a silly way to lose
visitors. Stressing on website usability to improve the effectiveness of the new website and to make the users experience more pleasant has been a very important consideration throughout the design process. Usability for the physically challenged users has not been left out, voice browsers, text browsers and even users disabling graphics in their browser can access the new site without difficulties. Usability guidelines from world's acknowledged authority on Web usability, Jakob Nielsen was a swell gift for our Web design team. | ||||||
| Spider food | ||||||
| Search Engine Optimisation has not been left apart. Although the site is nearly 100% dynamic, search engine optimisation techniques have been used to make the site spider friendly. A good search engine ranking can actually make or break a business. | ||||||
| Technology behind the scene | ||||||
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